Murf Studio is a browser-based text-to-speech tool for AI voiceovers. Plans are measured in voice generation time (VGT), and its help centre says all paid plans include commercial rights.
Creators and teams who want to write, voice and adjust narration in one browser studio
Projects that need many retakes of tone, speed or pronunciation, which Murf says do not consume VGT
Users who want commercial rights that stay valid after a subscription ends
Consider something else if
Anyone hoping to publish from the free trial, which has no downloads
Small teams that need several editors without an Enterprise plan
Key features
Voice library
The help centre describes over 300 AI voices across over 33 languages.
Voice controls
Pitch, speed, emphasis, pauses and pronunciation can be adjusted per block.
Voice cloning
Listed as a feature; the terms require explicit written consent from any third-party speaker.
API, translation and dubbing
Separate API and dubbing products with their own pricing.
Murf AI pricing
Free trial with 10 minutes of voice generation time and no downloads. Murf's own blog (20 August 2026) lists Creator Lite at US$29 and Creator Plus at US$49, Business Lite at US$99 and Business Plus at US$199 per user per month, and custom Enterprise pricing. The pricing page itself needs JavaScript, so confirm the billing period there.
Murf AI plans and limits
Plan
Price
Key limits
Free trial
$0
10 minutes of voice generation and 10 minutes of transcription; 2 project credits; no downloads; no end date until the minutes are used
Creator
Not quoted
2 hours of VGT a month (monthly) or 24 hours a year (yearly); 5 project credits
Growth
Not quoted
8 hours of VGT a month (monthly) or 96 hours a year (yearly); 50 project credits
Business
Not quoted
20 hours of VGT a month (monthly) or 240 hours a year (yearly); 200 project credits
Enterprise
Not quoted
The only plan whose workspace allows inviting editors; broadcast rights for TV and radio are exclusive to Enterprise plans
Prices are from Murf's blog post of 20 August 2026; plan allowances come from Murf's help centre article on workspaces, which still names Creator, Growth and Business. Prices on murf.ai/pricing only render with JavaScript; check them there before buying.
This profile summarizes Murf’s help centre and terms of service, checked on 6 October 2026. We have not used Murf hands-on, so we make no claim about voice quality. Plan prices were not readable without JavaScript, so confirm them on the Murf pricing page. Our AI voice tool checklist explains how to test a script before buying.
Before you decide
Paste a real script into the free trial and note how much VGT it uses, because the trial cannot download audio. Multiply by your monthly output, then pick the plan whose VGT covers it. If more than one person needs to edit projects, ask Murf about Enterprise first, since the help centre says only that plan lets you invite editors.
Murf AI pricing from Murf's own pages: list prices, voice generation time per plan, what the free trial can't do, commercial rights, and Murf vs Speechify.
Can you monetize AI voice for YouTube videos? YouTube's own rules, which free tiers allow commercial use, and plan costs for Murf, Speechify and WellSaid.